Laboratories

IMA Coffee LAB

IMA Petroncini production site
Ferrara (Italy)

The pioneering space entirely dedicated to coffee technologies and innovations is OPEN and it’s at your disposal

IMA Coffee Lab is a place where everything related to coffee processing and packaging converges to drive innovation, technology and culture for the industry. Starting with the pilot plant, a fully operational small-scale roasting facility, covering everything from the reception of green coffee to cleaning, storage, roasting, grinding, and degassing, as well as various packaging solutions, including vertical and single-serve formats, the IMA Coffee Lab offers tasting rooms, an analysis laboratory, and an auditorium for training and conferences. Enjoy a new vision of a universe meant to shape your coffee idea, and take advantage of IMA Coffee Lab to experiment, analyse, innovate, expand your knowledge, cultivate your passion, redefine targets and achieve objectives.
The IMA Coffee Lab experience takes you beyond.

Beyond Coffee Expectations

IMA launched its unique Coffee LAB, a scaled-down plant open to customers and featuring the latest processing and packaging technologies. A unique centre, open to all customers and coffee processing companies seeking professional advice and innovative solutions, IMA Coffee LAB houses a fully functioning pilot plant covering all handling, processing and packaging stages, on-site analysis lab and tasting room, and the new IMA Coffee Academy.

Start the coffee lab experience

  1. Curious?


    Curious to find out how we approach each step of coffee processing?
    Want to run your product through a section of our packaging line?

    Come and discover a fully operational scaled-down coffee processing and packaging plant in line with Industry 4.0.

  2. Interested?


    Always wanted to perform a full sensorial analysis of your coffee blends?
    Interested in running trials on the latest sustainable packaging materials?

    Share your objectives with us and we’ll examine every aspect together with you.

  3. Schedule!


    Keen to expand your knowledge and learn how to obtain the coffee you desire?
    Eager to gain exclusive insight into roasting, grinding and tasting?

    Schedule a series of lessons with key figures in your company to enhance your expertise.

“In this global, competitive world, customers want something new, innovative, stable and safe. At the IMA Coffee LAB customers will be able to test the most advanced process technologies, supported by highly qualified coffee processing trainers and consultants.
For some customers, it’s really important to see the product before they buy. They can’t visit other customer’s factories while in production, so we’ve created our own facility for the customer to try the full line. They can come in with their coffee, use our lab for cupping and analysis, and leave with their coffee in a bag or capsule format. It’s very unique for the industry.
We have a big passion for coffee. We love what we do. We always aim to work with the customer to make their life easier, and we will continue to look to the future and grow and invest to be the best we can be.” 

Nicola Panzani, Strategic Director at IMA Coffee LAB

TechTaste:
The Coffee Interviews

TechTaste is an initiative which aims to pinpoint the benefits behind the relationship we at IMA develop with our customers in the coffee industry.

Coffee producers have in-depth knowledge of the raw materials. They are careful in selecting the right ones and closely monitor the steps which bring coffee beans from the plantation all the way to the cup. IMA Coffee provides the technological solutions which enable producers to achieve their objectives. From intake and storaging, through roasting to all the packaging operations. Moreover, we dedicate substantial resources to anticipating and answering evolving market trends by developing new processing and material prototypes in our laboratories.
Our insight into the processes and the understanding we have gathered and built up over the years by listening to coffee producers have given us the skills to configure the ideal coffee plant, made up of tailored processing and packaging solutions. Together with the customer, we can determine the optimum parameter settings and fine-tune the technologies to increase efficiency, productivity and coffee quality.
In the TechTaste interviews, we explore the reasons behind the successes achieved together with our customers. We will highlight the quality of the final product and look at the details of the process to understand how that quality was obtained. We will explain why a certain technology was chosen to enhance the performance of the line and influence the final coffee quality.

TechTaste #1 IMA and Caffè Carraro
“The coffee is a daily and social ritual, and if every day is better, so is the intensity of our relationships, the desire to be together, the awareness of good things.”
Speakers:
Giuseppe Zanandrea, President and CEO at Caffè Carraro
Giacomo Spreafico, Sales Director at IMA Coffee | Packaging Solutions

TechTaste #2 IMA and Coffee Holding
“The coming together of a prestigious tradition and a profound culture of quality has produced a successful fusion.”
Speakers:
Donatella Bratta, Marketing Manager at Coffee Holding
Nicola Panzani, Sales Director at IMA Coffee HUB and CEO at IMA Petroncini

TechTaste #3 IMA and Alps Coffee
“It is fascinating to see how much diversity and potential there are in a single coffee bean. With single origin coffees roasted in a long roasting process and enhanced in the finest of compositions, our coffees provide unmistakable moments of enjoyment.”
Speakers:
Stefan Schreyögg, Owner of Alps Coffee
Michelangelo Parro, Sales Area and Product Manager at IMA Coffee 

TechTaste #4 IMA and Caffè Toraldo
“The Neapolitan culture in roasting coffee with dark roasted blends, with a strong character, but with a gentle soul just waiting to be enjoyed.”
Speakers:
Marco Simonetti, CEO at T Corporation Caffè Toraldo
Giammarco Pollio, Sales Area Manager at IMA Coffee Hub 

TechTaste #5 –IMA and Caffè Diemme
“Creating valuable coffee requires long experience and research, knowledge of individual coffee origins and technology, and a passion for a product that has a lot to tell.”
Speakers:
Giannandrea Dubbini, President and CEO of Caffè Diemme
Luca Giberti, Sales Director at IMA Petroncini

A natural follow on of a winning approach

IMA Coffee LAB embodies a fundamental aspect of the vision we had when creating IMA Coffee HUB. Our role as a single source for the industry’s leading companies has encouraged us to provide a location where you can envision your project and envisage how to implement the coffee plant you dream of. Here are the experts, the technologies, the innovations and the insights, each addressing the needs of a global market where IMA provides a pioneering, all-encompassing vision of the coffee experience.
Join us on this journey Beyond Coffee Expectations.